OPENING SHOT
Pinehurst Resort excels at keeping things fresh. This time, it's the addition of Pinehurst #10.
Even better than keeping things fresh... is the way the resort leverages those stories within the golf media. It seems they are always in the news. Which I would guess is good for business.
TODAY'S TOP 3
‘I’m annoyed at the LPGA’ – Pros hit out at off-course conditions at season opener
As reported by Golfweek, the LPGA Tour players who are participating in this week’s Hilton Grand Vacation Tournament of Champions at Lake Nona Golf and Country Club are without lockers for the week. While the players are still able to use the bathrooms and showers, they weren’t given anywhere to sto…

Thoughts on Tom Doak Getting the Pinehurst No. 10 Job - The Fried Egg
Tom Doak will design Pinehurst No. 10. Some wished an up-and-comer had gotten the nod. Here’s why Doak was the clear choice for this high-profile new build.

Pro Golf Star Threatens CNN, Jake Tapper, and Bob Costas With $450M Suit
The golf star and his lawyer specifically railed against Tapper suggesting LIV winnings are tantamount to “blood money” from the Saudi regime.